X The site uses only technical cookies. Through the site are installed third-party cookies (technical and profiling). By closing the banner, the user accepts the use of all cookies. For more information, also with regard to deactivation, it is possible to consult the complete cookie policy.

JOHN GERZEMA: SPENDING SHIFTS

28/12/2011

Here is a video of John Gerzema, author or Spend Shift, one of the best marketing book of 2010. In this short interview John explains how the customer has changed his spending habits after the great recession of 2009. 


Paolo Ruggeri
Share: